The Departement of Management IPB University Holds Guest Lecturer Series Discussing Big Data Analysis

The Department of Management, Faculty of Economics and Management, IPB University (IPB FEM) held a Guest Lecturer, Wednesday (15/5), at the Auditorium of Faculty of IPB, Bogor. Dr. Wita Juwita Ermawati, Chairman of the Management Department IPB conveyed Guest Lecturer FEM is intended that the students not only get an academic perspective, as obtained in the classroom, but also can find out the perspective of the practitioner.

The topic "Big Data Analytics In Management Research" Dr. Wita conveyed its commitment to support better utilization of big data analysis for research students and lecturers. According to her, this is very important as the knowledge for the community in the face of the Industrial Age 4.0. 

"Speaking of big data today is very relevant in the Industrial Age 4.0. If it had been the speaker, turned out to take advantage of big data, we can accomplish many things, including in areas that exist in the management, such as finance or marketing, for example, "said Dr. pm 
Dr. Imas Sukaesih Sitanggang, a lecturer in the Department of Computer Science, Faculty of Mathematics and Natural Sciences IPB management research in his presentation pointed out that once Dr. Imas had done is research on the Recommendation and Product Purchase Inventory Management. "We have collected large data of a famous book store’s shopping transactions in Indonesia, we apply advanced data collecting using Sequential Pattern Discovery. This research objective is to observe the transaction of the buyer so that the merchant can keep stock of products, "said Dr. Imas.

Dr. Imas said that now many platforms that can be used in the analysis of big data. According to him, anyone can do it and do not have to be clever programming to take advantage of big data, one can use big data analytics owned by Google. Big data is basically cannot be processed using traditional computing techniques such as SPSS or Excel as data is usually processed. 

While today, the use of big data processing platforms that circulate more than enterprise or paid. Therefore, Praise Suharmanto, Business Development Manager Volantis Technology stated that he had built Volantis is the answer to the problem. "Volantis is present so that people who do not understand coding, still can process their big data with machine learning studio that we prepared. So those ordinary people in processing big data as easy as using a calculator, "he said. Not only attended by students, but Guest Lecturer this time also brings Vishnu Adryan, Marketing Lead glints and was attended by lecturers from the Faculty of Economics and Management University. (AVR)

Published Date : 18-May-2019

Resource Person : Dr. Wita Juwita Ermawati, Dr. Imas Sukaesih Sitanggang, Puji Suharmanto

Keyword : FEM IPB, Guest Lecturer, Big Data Analytics