The Inspiring Story of Bayu Mukti Anggara, IPB University Alumni who Successfully Changed Indonesia’s Fisheries Supply Chain
Indonesia, as the largest archipelago in the world, has abundant natural resources, especially in the fisheries sector. However, this potential has not been fully utilised due to a lack of infrastructure and support for fishermen.
In response to this challenge, Bayu Mukti Anggara, an IPB University graduate from the Department of Aquatic Products Technology, Faculty of Fisheries and Marine Science (FPIK) and his team founded a startup called FishLog in 2017. Their vision is to optimise the fisheries supply chain in Indonesia through technology and digital connectivity.
Bayu Mukti Anggara, as Co-Founder and CEO of FishLog, said that 2023 would be a meaningful year for FishLog in increasing the positive sustainable impact on technology, environmental conservation, and community empowerment.
In 2023, FishLog launched two blockchain-based technological innovations: FishLog Trace and FishLog Smart Contract. FishLog Trace serves to track fishery products from capture to distribution, while FishLog Smart Contract is useful for ensuring secure and transparent real-time transactions.
“Fishlog has also successfully channelled $1.5 million USD of funds connected from FishLog financing partners for fisheries business actors in Indonesia. In addition, 2023 will be a significant year in increasing 40 per cent of FishLog partner cold storage productivity through sustainable supply and technology,” said the man from Jepara.
Another achievement that FishLog has achieved is being able to develop cooperation with more than 40 cold storages throughout Indonesia covering 20 cities from Aceh to Papua. The cooperation has a significant impact on more than 100 suppliers, and is able to empower no less than 800 external workers with 38 per cent being women. Internally, FishLog also empowers women as a significant role in the company’s performance.
“We realise that women’s participation is very important, so we get a variety of perspectives that complement each other for the productivity of the company’s effectiveness and provide a platform for women to work and improve their skills,” said Bayu.
Fishlog’s main vision is to build an inclusive fisheries ecosystem by improving efficiency in the fisheries supply chain that is still less than optimal and not well connected. Fishermen, collectors, cold storage owners, pemindangan actors, fishing industry, logistics, as well as buyers and investors can be directly connected, participate and benefit fairly. Thus, fisheries information and commodities can be exchanged more efficiently, transparently and sustainably.
FishLog is not just a supply chain service provider company, but also a market driver that helps improve efficiency and quality in the Indonesian fishing industry. FishLog is not only a startup, but also part of the solution to transform Indonesia’s fisheries supply chain to improve the welfare of fishermen and the fisheries industry as a whole. (Shintia/Rz) (IAAS/RUM)
